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Say that again?! 30,000?! THIRTY THOUSAND?


Some jaw-dropping figures


We'll just give it to you straight. Each vehicle on which you place your graphics can potentially be seen by between THIRTY and SEVENTY THOUSAND PEOPLE (30,000-70,000) in a day.

In a DAY.

This is from a study done by The American Trucking Association.



Don't pick up your jaw just yet

Because here come some more crazy numbers.


75% of people said their opinion of a company was influenced by its vehicle.

And a whopping 98% say vehicle graphics give a positive impression of the brand.

If you prefer your statistics in snazzy chart form, here ya go:


So all around, that's some pretty impressive bang for your buck.



Next up: What is CPM?


Chasing Pink Monkey? Catch Plenty Marbles? I give up. Guess we'll have to wait till next time...

Did you enjoy this marketing tidbit?


Let us know what you think in the comments below!






Curious about logos? Branding? Ad placement? We plan to cover those topics and more. And we love suggestions! So don't be shy, email us at goals@highskycreative.com or leave a comment. 


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